Enhancing the brand’s visual identity and social media engagement through compelling and relevant content. Advertising campaigns focused on lead generation and brand awareness.
The client needed to stand out in a highly competitive market. One of the main difficulties was the presence of many unreliable firms in the legalization industry, leading to low overall trust among potential customers. It was crucial to showcase the client’s expertise and experience, build connections within the partner network, increase brand awareness, and boost the number of inbound inquiries. Additionally, the company lacked a fully configured system for tracking traffic analytics and lead quality.
Growth areas were identified across all business processes, including CRM optimization and conversion pathways. A lead quality control process was implemented, along with a system to monitor customer service standards. We optimized expenses by eliminating underperforming traffic channels and reallocating resources to the most profitable ones, which, in this case, were Instagram & Facebook Ads. At the same time, efforts were made in media planning, social media management, and content creation.
We developed and executed a strategy to strengthen the brand’s social media presence, optimize advertising campaigns, and improve lead quality. Through media planning, social media management, and content creation, we boosted engagement and attracted more potential clients while generating leads in a more cost-effective manner.